Words Reuben Butterfield, Round 3
Photo Janis Jean
You can feel it when a business gets the little things right.
There’s thought in the details and personality in the delivery of even the simplest experiences.
Those shifts toward the exceptional give us something worth coming back to. Something worth raving about, and worth sharing with the people in our lives.
Behind each one of those experiences is a series of intentional choices we often don’t see.
Someone got really clear on the problem they solve or the gift they bring to the world. They chose what to offer and how to present it in a way that is unique and special. They considered how to deliver it in a spirit of giving rather than taking, and they’ve crafted something worth bringing to the community they serve. Along the way, they’ve probably tried different ways of doing things, then watched, listened, learned and tweaked.
Remarkable little moments in our day-to-day lives are the ones we notice and crave most right now, perhaps because we feel their absence so fully when they’re lacking. Average, mediocre and downright bland have always been around. Now they’re cheaper, faster and more accessible than ever before.
This is where crafting a great business and brand becomes deeply personal, and irreplaceably human. Those thoughtful pieces woven into the fabric of businesses in our community are the art, and heart, of it all. They are brought to us by people who care and want to deliver. Planning for the remarkable means holding that care through the experience in full: the welcome, the service, the product and all the details. That is what brings people back, and what makes the experience worth sharing.
We get to choose every day what we help co-create. Choosing closer to home shapes the place we share. It gives good ideas room to grow, talented people more reason to build here, and thoughtful businesses the support to keep raising the bar. Over time, the result becomes visible all around us: in the businesses we love, the experiences we share, and the community we build, together.
Here on the Peninsula, we’re blessed to have so many great businesses and professionals that bring these moments to life, every day. Coffee shops where ideas are dreamt into being, technicians who go above and beyond, professionals who dot the i’s and cross the t’s with smiles, and experiences that become traditions in the lives of our families. All of it, rooted right here, exceptionally.
In the following pages, we celebrate some of these great people and invite you to reach out should you need something they offer. They bring their knowledge, ideas and care to the work we rely on, and their own uniqueness and shine to our business community. You may see people you know, or meet someone who becomes part of what makes this place even more special moving forward. Thank you for supporting our wonderful local businesses and professionals.
reuben@round3.ca
